LIVE TRACKER • UPDATED MARCH 15, 2026

Most Talked About Universities

Live tracking of which universities are dominating online discourse this week, based on mention volume across news, blogs, and social platforms.

Penn State
This Week's Leader
149,676
Total Mentions
69%
Avg. Sentiment
20
Universities Tracked

Penn State leads university discourse this week with 14,818 mentions. The top 20 universities generated 149,676 total mentions with an average sentiment score of 69.

University Rankings

Ranked by mention volume in online discourse

Rank
University
Mentions
Sentiment
Buzz Score
1
Penn State
14,818
58%
87
2
University of Michigan
14,765
48%
84
3
Columbia University
12,206
62%
76
4
University of Chicago
10,663
74%
73
5
Harvard University
10,286
69%
69
6
University of Florida
10,277
69%
69
7
UCLA
10,186
59%
66
8
Stanford University
6,884
76%
55
9
Brown University
6,790
72%
54
10
NYU
6,404
78%
54
11
Georgia Tech
6,004
67%
48
12
University of Pennsylvania
5,964
67%
48
13
Ohio State University
5,283
70%
46
14
Northwestern University
3,473
79%
40
15
Yale University
3,471
69%
37
16
Princeton University
3,192
62%
34
17
Duke University
3,057
69%
35
18
Johns Hopkins University
3,019
69%
35
19
Cornell University
2,812
72%
35
20
University of Texas
2,577
74%
34

Buzz Score = 70% mention volume + 30% positive sentiment. Data refreshed weekly.

What's Driving the Conversation

Top themes in university discourse

Research & Innovationpositive
35%
Sports & Athleticsmixed
25%
Admissions & Rankingsmixed
20%
Campus Newsneutral
12%
Policy & Politicsmixed
8%

Methodology

This tracker monitors online discourse about major universities across multiple sources:

Mention Volume

We track mentions across news articles, organizational websites, and high-quality blogs. Volume is counted over a rolling 7-day window to capture current discourse momentum.

Sentiment Analysis

Each mention is analyzed for sentiment (positive, negative, or neutral). The sentiment score represents the percentage of positive mentions out of all sentiment-bearing mentions.

Buzz Score

A composite metric combining mention volume (70% weight) and positive sentiment (30% weight), normalized to a 0-100 scale. This rewards universities that are both widely discussed and positively perceived.

Frequently Asked Questions

How often is this data updated?

The tracker is updated weekly. Our systems collect fresh data every Sunday to capture the previous week's discourse.

Why isn't my university on the list?

We currently track the top 25 most prominent universities in the US. We plan to expand coverage over time. Contact us if you'd like to see a specific school added.

What counts as a "mention"?

A mention is counted when a university is referenced in a news article, blog post, or organizational webpage. We filter for high-quality sources to ensure meaningful data.

Can I track my university or compare schools?

Yes! Flogent's Brand Perception Analysis can track any organization, including universities. Contact us for custom tracking solutions.

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Data updates weekly. Last update: March 15, 2026