LIVE TRACKER • UPDATED AUGUST 2, 2026

Most Talked About Universities

Live tracking of which universities are dominating online discourse this week, based on mention volume across news, blogs, and social platforms.

Harvard University
This Week's Leader
183,587
Total Mentions
69%
Avg. Sentiment
20
Universities Tracked

“Harvard University leads university discourse this week with 18,017 mentions. The top 20 universities generated 183,587 total mentions with an average sentiment score of 69.”

University Rankings

Ranked by mention volume in online discourse

Rank
University
Mentions
Sentiment
Buzz Score
1
Harvard University
18,017
75%
93
2
University of Chicago
16,243
83%
88
3
Penn State
14,508
57%
73
4
University of Florida
13,592
68%
73
5
University of Michigan
13,477
67%
72
6
Columbia University
11,634
73%
67
7
UCLA
10,497
59%
58
8
Cornell University
9,138
90%
63
9
Stanford University
8,957
77%
58
10
University of Pennsylvania
8,818
68%
55
11
Brown University
7,873
70%
52
12
NYU
7,831
61%
49
13
Duke University
5,226
77%
43
14
Ohio State University
4,805
70%
40
15
MIT
4,303
67%
37
16
Yale University
4,296
73%
39
17
Johns Hopkins University
4,139
76%
39
18
Georgia Tech
4,066
43%
29
19
Northwestern University
3,736
74%
37
20
University of Texas
3,400
79%
37

Buzz Score = 70% mention volume + 30% positive sentiment. Data refreshed weekly.

What's Driving the Conversation

Top themes in university discourse

Research & Innovationpositive
35%
Sports & Athleticsmixed
25%
Admissions & Rankingsmixed
20%
Campus Newsneutral
12%
Policy & Politicsmixed
8%

Methodology

This tracker monitors online discourse about major universities across multiple sources:

Mention Volume

We track mentions across news articles, organizational websites, and high-quality blogs. Volume is counted over a rolling 7-day window to capture current discourse momentum.

Sentiment Analysis

Each mention is analyzed for sentiment (positive, negative, or neutral). The sentiment score represents the percentage of positive mentions out of all sentiment-bearing mentions.

Buzz Score

A composite metric combining mention volume (70% weight) and positive sentiment (30% weight), normalized to a 0-100 scale. This rewards universities that are both widely discussed and positively perceived.

Frequently Asked Questions

How often is this data updated?

The tracker is updated weekly. Our systems collect fresh data every Sunday to capture the previous week's discourse.

Why isn't my university on the list?

We currently track the top 25 most prominent universities in the US. We plan to expand coverage over time. Contact us if you'd like to see a specific school added.

What counts as a "mention"?

A mention is counted when a university is referenced in a news article, blog post, or organizational webpage. We filter for high-quality sources to ensure meaningful data.

Can I track my university or compare schools?

Yes! Flogent's Brand Perception Analysis can track any organization, including universities. Contact us for custom tracking solutions.

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Data updates weekly. Last update: August 2, 2026