LIVE TRACKER • UPDATED JUNE 7, 2026

Most Talked About Non-Profits

Live tracking of which non-profit organizations are dominating online discourse this week, with mention volume and sentiment tracking across 25 major charities and NGOs.

Save the Children
This Week's Leader
136,720
Total Mentions
55%
Avg. Sentiment
7
Categories

“Save the Children leads non-profit discourse this week with 26,280 mentions. The top 25 non-profits generated 136,720 total mentions with an average sentiment score of 55%.”

Mentions by Category

Which cause areas are driving the most conversation

Humanitarian6 orgs
76,344
56%
Sentiment: 64%
Advocacy4 orgs
20,120
15%
Sentiment: 11%
Health4 orgs
17,384
13%
Sentiment: 80%
Environment4 orgs
10,832
8%
Sentiment: 48%
Poverty/Hunger5 orgs
8,304
6%
Sentiment: 62%
Education1 orgs
2,656
2%
Sentiment: 59%
Animal Welfare1 orgs
1,080
1%
Sentiment: 65%

Non-Profit Rankings

Ranked by mention volume in online discourse

Rank
Organization
Category
Mentions
Sentiment
Score
1
Save the Children
Humanitarian
26,280
46%
84
2
World Food Programme
Humanitarian
23,816
94%
92
3
UNICEF
Humanitarian
18,920
38%
62
4
American Cancer Society
Health
9,992
87%
53
5
Amnesty International
Advocacy
9,272
4%
26
6
Human Rights Watch
Advocacy
6,376
7%
19
7
Greenpeace
Environment
5,616
28%
23
8
American Heart Association
Health
5,368
79%
38
9
American Red Cross
Humanitarian
4,176
57%
28
10
Sierra Club
Environment
2,816
72%
29
11
Teach for America
Education
2,656
59%
25
12
Salvation Army
Poverty/Hunger
2,472
68%
27
13
NAACP
Advocacy
2,328
45%
20
14
International Rescue Committee
Humanitarian
2,248
73%
28
15
ACLU
Advocacy
2,144
18%
11
16
Feeding America
Poverty/Hunger
1,856
63%
24
17
Habitat for Humanity
Poverty/Hunger
1,656
92%
32
18
Planned Parenthood
Health
1,632
30%
13
19
Oxfam
Poverty/Hunger
1,528
30%
13
20
World Wildlife Fund
Environment
1,368
60%
22
21
ASPCA
Animal Welfare
1,080
65%
22
22
The Nature Conservancy
Environment
1,032
84%
28
23
Doctors Without Borders
Humanitarian
904
35%
13
24
Goodwill
Poverty/Hunger
792
53%
18
25
St. Jude Children's Research Hospital
Health
392
98%
30

Buzz Score = 70% mention volume + 30% positive sentiment. Data refreshed weekly.

Methodology

This tracker monitors online discourse about major non-profit organizations across multiple sources:

Mention Volume

We track mentions across news articles, organizational websites, and high-quality blogs. Volume is counted over a rolling 7-day window to capture current discourse momentum.

Sentiment Analysis

Each mention is analyzed for sentiment (positive, negative, or neutral). The sentiment score represents the percentage of positive mentions out of all sentiment-bearing mentions.

Category Breakdown

Organizations are grouped by their primary mission area (Humanitarian, Health, Environment, etc.) to reveal which cause categories are generating the most conversation.

Frequently Asked Questions

How often is this data updated?

The tracker is updated weekly. Our systems collect fresh data every Sunday to capture the previous week's discourse.

Why isn't my favorite non-profit on the list?

We currently track 25 of the largest and most prominent non-profits. We plan to expand coverage over time. Contact us if you'd like to see a specific organization added.

What drives mention volume for non-profits?

Mention volume is typically driven by fundraising campaigns, disaster response coverage, policy debates, and organizational news. Advocacy groups often see spikes during relevant political events.

Can I track my organization?

Yes! Flogent's Brand Perception Analysis can track any organization. Contact us for custom tracking solutions tailored to non-profits.

Track Any Organization

Get the same insights for your non-profit, foundation, or any organization. Flogent tracks sentiment across news, AI systems, and public discourse.

Data updates weekly. Last update: June 7, 2026